Now that i think about it, i think it was an activation issue. I had a dodgey made legal copy of windows 10 when they offered the free upgrade to even those with illegal copies of windows, but when i moved it, i needed to activate and didn’t know the key.
But two replies offering different bits of advice to my comment shows that at least in part its true that this is not straightforward
Reddit started from nothing and became popular over a long period of time. If we set the values we want to express now, if it becomes more popular organically later down the line it will be filled with people who share those values and hopefully will never become reddit 2.0